A page per roofing system you install
TPO, EPDM, modified bitumen and metal retrofit each written for that system rather than mentioned in passing.
A website for a commercial roofer built around bid packages, not homeowner impulse calls
A commercial roofing website earns its keep by giving a facilities manager or general contractor the specific membrane types, project scale and licensing information they need before they will add you to a bid list.
What usually goes wrong for commercial roofing contractors
The site talks only about shingles and gutters, giving a facilities manager no reason to believe you handle a low-slope membrane roof.
There is no page distinguishing TPO, EPDM, modified bitumen and metal retrofit work, so the site cannot rank for any of them specifically.
Nothing on the site addresses maintenance contracts or scheduled inspections, which is how a lot of commercial roofing revenue actually recurs.
The estimate form is built for a homeowner, not a property manager submitting a project on behalf of a building.
The pages your site will carry
- 01Home
- 02About
- 03TPO and single-ply roofing
- 04EPDM roofing
- 05Metal roof retrofit
- 06Roof maintenance programs
- 07One page per market served
- 08Request a bid
What this build gives this kind of roofing business
Licensing, insurance and safety where they get checked
The first thing a facilities manager looks for, placed where they will actually find it.
A bid request form built for a project
Building type, roof size, membrane and timeline, so your estimator can scope before the site visit.
Low-slope and single-ply work concentrates around industrial and retail corridors, which is why commercial roofers in Texas, Ohio, Pennsylvania and California tend to sell to a very different reader than a residential crew two towns over.
Bid request form
Collects building type, roof size if known, membrane type and project timeline, so your estimator can scope the job before the first site visit.
What owners in this part of roofing say changed
Answer: the changes owners describe are practical ones: inquiries that arrive with the details a reply needs, and pages that answer the questions callers used to phone in with.
Joan Seagrave
Roofing service coordinator, residential roof repair contractor
Springfield, MO
They built the FAQ from our actual roof repair visits correspondence. They identified which questions belonged on the site and we checked every answer before launch. The phone calls about basic roof repair visits details have noticeably thinned out.
FAQ research and editorial review for roof repair visits
Christopher Harrington
Depot coordinator, roof leak detection and repair service
Stamford, CT
Before this, sending our roof repair visits form felt like mailing a letter into the dark. Submitters now see exactly what we will do with their request and when to expect us. It sounds minor until you add up the reassurance calls it has replaced.
Submission acknowledgment and follow-up for roof repair visits
Case studies from commercial roofing contractors
Rubber and felt flat roofing installer Green Bay, Wisconsin
From shared inbox to named owner for roof repair visits
20 working days
Flat roof repair and replacement firm Plano, Texas
A side door for roof repair visits follow-ups
10 working days
Roof leak detection and repair service Salem, Oregon
A proper acknowledgment for roof repair visits
25 working days
Three ways to run it
- DeckThe website, fully managed, live in 7 days
- RidgeEverything, plus the AI Engine, live in 10 days
- PeakEverything, plus the Content Engine, live in 15 days
Questions from commercial roofing contractors
Can we run commercial and residential divisions on one site?
Yes, and it is usually the right call. We split the navigation and the home page so a facilities manager and a homeowner land in different tracks, each with its own service pages and its own request form, while the brand and the domain stay unified.
Do you publish our safety record or EMR?
We publish what you give us and confirm. Safety credentials matter to general contractors, so if you hold an EMR figure or specific certifications, they go somewhere visible rather than in a footer. We never state a figure you have not provided.
Can the site support prequalification paperwork?
The site can host or link the documents a general contractor asks for and route a prequalification request to the right person. Filling the forms is yours; making them easy to find is ours.
How do bid requests reach our estimator?
Straight into your CRM, shared inbox or spreadsheet by direct API, Zapier or Make, with the building type, approximate roof size, membrane and timeline already attached so the first call is a scoping call.
Do you write content about membrane systems?
Yes. The weekly articles can be scheduled around TPO, EPDM, modified bitumen, coatings and maintenance topics rather than homeowner subjects, which is what pulls in facilities managers researching a reroof.
Can we keep our maintenance program separate from project work?
Yes. Recurring inspection and maintenance contracts get their own page and their own request path, because the buyer and the sales cycle are different from a one-time reroof.
Can the site list our licensing and insurance information?
Yes. Send your license numbers and insurance carrier details during onboarding and we publish them on the about page and the bid request page, which is often the first thing a facilities manager checks.
Do you build separate pages for each membrane type we install?
Yes. TPO, EPDM, modified bitumen and metal retrofit each get a page written for that system rather than one page that mentions all of them in passing.
See it built for commercial roofers
A live walk-through, on your screen, of the site you would get. Plans from $127 a month, $697 build fee after launch.
Book a demo